
Sarah Lawson
Executive Director
Sarah studied film and media at the University of Virginia and co-founded The Bridge Film Series before moving to New York to work as a book designer and being selected as a resident documentary film curator at UnionDocs in Brooklyn. After a couple years in the city, she succumbed to the temptation to return to Charlottesville and hasn’t looked back since. Sarah joined PCA in 2009 as Communications Manager. She became Programs & Communications Director in 2010 and Associate Director in 2011, before assuming the role of Executive Director in 2012. Outside of PCA, she has worked on a variety of local arts initiatives, including CommonPlace Arts and the Charlottesville Mural Project.

Victoria Long
Communications Director
Victoria graduated from the University of Virginia, where she was editor-in-chief of the alternative weekly paper on campus. Afterward, she served as an AmeriCorps Member and participated in the Japan Exchange & Teaching (JET) program. Victoria joined PCA in 2012 as Communications Director. In her spare time, Victoria is the New City Arts artist-in-residence at The Haven and a facilitator of Charlottesville SOUP.

Jessica Schneidman
Membership & Database Manager
Jessica graduated from Hamilton College with a degree in Film Studies and a concentration in Studio Art. She spent the following years working as a Program Coordinator for Alonzo King’s LINES Ballet in San Francisco and interning for several arts non-profits in New York City before finding home in Charlottesville. Jessica is also a freelance writer, most interested in exploring the intersections between art and agriculture which abound in Central Virginia.

Maggie Guggenheimer
Consultant for Research & Planning
Maggie joined PCA in 2007 after spending her post-UVA years in New York City, where she earned a Masters in Arts Administration from Columbia University’s Teachers College and worked with various arts nonprofits. With a background in museum and arts education, marketing and public relations, she enjoys working with creative people and considers Charlottesville one of the best places in the world to do so.
Board of Directors
Board of Directors
Jenn Austin
George A. Beller, President
Blake Caravati
James Carnes, Treasurer
Robert Chevalier
Tom Cogill
Julian Connolly
Arletta Dimberg, Secretary
Bobbi Dunn, Vice President
Erica Goldfarb
Tullia Lynch
Nina Ozbey
Susan Payne
Elizabeth Piper
Donna Plasket
Jean O. Wilhelm, Board Member Emeritus
Bryan Wright







